Anything Steve Jobs can do, iMarley can do better…
Monday, January 14th, 2008If you’ve been anywhere near a technology blog or website in the last few days you’ve probably stumbled upon this article in Wired about the development of the iPhone.
Aside from being an interesting insight into the machinations of the mobile industry, it’s a great tale of perseverance against an indomitable adversary too.
Was his motivation to change the world of telecoms? Or was it to drop a few more coins into Apple’s piggy bank? Maybe he craved a repeat of the highs that the success of the iPod and iMac must have given him? Or maybe he just wanted to create something beautiful?
I really don’t know the answer to this and there are many biographies of Steve that may help to answer this question. I do know one thing though and that is he must have had a driving force of some sort that kept him going.
In my little world (unfortunately not quite in the same league as Steve in business terms, although I do have a higher salary… just! Scroll down the list to see the lowest paid CEO according to the Guinness Book of Records), I need to find motivation to keep me on track with projects.
There are many things that can provide motivation to keep going, but I think inevitably it boils down to one of two things:-
- Either I love what it is I’m doing,
- Or I really want to get where it is I’m going.
If neither of these apply, I won’t complete things unless someone else makes me do it - and in that case it’s really their project, not mine.
In the best cases, both factors apply and nothing can stop me! What I find important to remember is that the factors can thrive on each other.
Let me give an example. At the moment I’m really trying to keep up an exercise routine. For the first week or so my motivation was clearly goal oriented. It HURT to lift weights. It hurt even MORE the next day…. I would struggle to say I was enjoying the pain - I just kept going with a vision of my finely toned physique in my minds eye…. Can someone tell me the best way to indicate irony in a blog please?

Once I’d got through the pain barrier though and built a routine (and probably was high on the endorphins), I found that I was really enjoying the exercise too - the double whammy hit in and it felt like the easiest thing in the world to do - at least until I put the weights up to the next level…
Sometimes it’s the other way round though - as long as I’m enjoying what I’m doing I’ll quite happily keep on with it. That’s exactly how writing this blog feels, and why I’m only posting every few days - there are many articles about new posters burning out quickly, or losing desire through feeling obliged to post. I want to keep enjoying this and I’m sure if I do, where I’m going will become clearer too.
So it’s simple - either enjoy the journey or relish the destination and you won’t go far wrong. If you can get your kicks from both then nothing should stop you.
Filling life up, day by day….
Marley






